- What is Storytelling?
- Understand what storytelling is and what is not, the need of all human being to be told stories and how this can be used from a business point of view.
- Strategic Storytelling
- For any brand, it is imperative to go beyond a simple comercial or gimmick. In this module we will learn the techniques to communicate strategically meanwhile embracing new rules and strategies for the digital age.
- Data Storytelling
- Sometimes narrative are not stories but the stories that are told by numbers.
- Brand Storytelling
- A brand could be a commercial object or even a person. How do you create the story that goes with it?
