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The Importance of Listening

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  • Big Data
    • In this module, you will learn how big data is collected, standardized, and deployed by organizations into big insights.
  • Big Information
    • In this module, you will learn how to use key social information to drive your social strategy using state of the art analytics systems.
  • Big Insights
    • In this module, you will learn how data is transformed into actionable insights for your social marketing programs.
  • Real-Time in Action
    • In this module, you will learn how big data and big insights are being used by global businesses and organizations to drive their content strategies and prevent crises from happening.