Social Media Marketing

Course 1: What is Social?
- Offered by Northwestern University. The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to ... Enroll for free.

Course 2: The Importance of Listening
- Offered by Northwestern University. In this second MOOC in the Social Marketing Specialization - "The Importance of Listening" - you will go ... Enroll for free.

Course 3: Engagement & Nurture Marketing Strategies
- Offered by Northwestern University. In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing ... Enroll for free.

Course 4: Content, Advertising & Social IMC
- Offered by Northwestern University. Want your content to go viral? Who doesn't! It takes a thoughtful, integrated approach to make content ... Enroll for free.

Course 5: The Business of Social
- Offered by Northwestern University. In a 2014 study of CEOs and CMOs, IBM found 63% wanted social strategies which generate business metrics ... Enroll for free.

Course 6: Social Marketing Capstone Project
- Offered by Northwestern University. Your markets are on social and you need to be there. However, your social strategy needs to be based on ... Enroll for free.