Product and Brand Management

Por: Swayam . en: , ,

Week 1:Introduction to Product Management Week 2:Product Planning Week 3:Product Category Analysis Week 4:Insight, Innovation and Design Thinking Week 5:New Product development Week 6:Brand and Brand Management Week 7:Brand Equity and Value chain Week 8:Brand Valuation and Brand Loyalty Week 9:Brand Life cycles and Organizational Designs Week 10:Brand Architecture Week 11:Brand Equity Measurement
Week 12:Ethics and Spirituality for Product and Brand Management