Meaningful Visual Identity Design: From Brief to Pitch
- About Me
- Influences
- What Does It Mean to Have an Identity?
- The Designer Role
- Identifying and Using Meaning Through Visual Language
- Understanding the Brief and Refining It
- Defining the Core and Visual Strategy B.R.A Method
- Research and Audit
- Using Visual Iterations
- Solving the Problem Visually
- Revealing the Creative Process
- Refining the Visual Outcomes
- Are You Ready to Present?
- Presentation
- Meaningful Visual Identity Design: From Brief to Pitch