- Social Strategy Overview
- In this module, you will learn the three social strategies being used by organizations today.
- Engagement Strategy
- In this module, you will learn the social engagement strategy. You will see how organizations are using it today, what metrics they use to gauge success, and a real-world best practice example.
- Nurture Marketing Strategy
- In this module, you will learn the nurture marketing strategy. You will understand why landing pages are so important and how to effectively use a multimedia filter and focus blog to enable real-time marketing results.
- Developing a Great Blog
- In this module, you will learn how to develop a filter and focus blog, create engaging content, and tips to be effective with it.