- Introduction Google Ads Finished Skillshare NEW
- Set Up Your Google Ads Account
- Google Ads Structure
- Networks
- Campaign Start & End Dates
- Campaign URL Options
- Dynamic Search Ads Settings
- Location Targeting
- Languages
- Audience - Types
- Audience - Targeting
- Budget
- Bidding
- Automated Bidding Strategies
- Manual CPC
- Ads Schedule
- Ad Rotation
- Sitelink Extensions
- Callout Extensions
- Call extensions
- Structured Snippet Extensions
- App Extensions
- Lead Form Extension
- Message Extensions
- Promotion Extensions
- Price Extensions
- Location Extensions
- Ad Groups Structure
- Set Up Your Ad Group
- Ads Rules
- Successful Text Ads Principles
- Set Up Your Text Ad
- Review Process Shortcut
- Billing
- Google Ads Dashboard
- Understanding Conversion Tracking
- Generate Website Conversion Tracking Tracking Code
- Install Global Site Tag
- Install Website Conversion Tracking Code
- Understanding Keywords
- Keyword Research
- Keyword Planning
- Keyword Organising
- Match Types
- Negative Keywords
- Finding and Listing Negative Keywords - Part 1
- Finding and Listing Negative Keywords - Part 2
- Keyword Research - Finding Keywords - Part 1
- Keyword Research - Finding Keywords - Part 2
- Keyword Research - Spy on Competitors
- Keyword Planning - Using the Buyer's Funnel
- Keyword Planning - Volume and Cost Estimates
- Keyword Organising - Finding Themes and Wraps
- Calculate Initial Max CPC Bids
- Quality Score
- Ad Rank
- Why Use Video Ads
- Connect Google Ads and YouTube
- Starting Our Video Ad Campaign
- Video Ad Formats
- Bidding Strategy
- Delivery Method
- Networks
- Inventory Type
- Exclude Contents Types and Labels
- Selective Optimisation
- Frequency Capping
- YouTube Keywords
- Topics
- Placements
- CPV Bidding
- Set Up Video Ad
- Companion Banner
- Discovery Ad
- Improve Profits Strategy
- Manage Multiple Accounts
- Split Testing
