Be entrepreneurial in Cultural Industries in the digital age
- INTRODUCTION - Understanding the contours of cultural industries
- Identify the major economic issues of CI and entrepreneurial potential
- Observe the changes in cultural consumption
- Capture the reconfiguration of content and creation
- THINK ABOUT THE MODEL OF YOUR COMPANY
- ACT ON THE EFFICIENT LEVERS OF FINANCING
- Promote, disseminate, distribute cultural property to the public
- From entrepreneur to enterprise director : the toolbox