Protecting Business Innovations via Copyright

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Protecting Business Innovations Via Copyright

Intellectual property rights (IPR) has a great impact on innovation development and society. In Science, Engineering, and Business, we seek to create wealth through innovation in products, designs, manufacturing processes, and business systems or models. However, innovation leaders often FAIL to benefit from their discoveries and inventions when they are unable to adequately protect those innovations.

This course provides learners with an understanding of how copyright laws can be used to protect business innovation using a combination of lectures and case examples for discussion. The course focus on protecting innovations with copyright as one of several tools that can be used by companies and individuals to protect creative innovations. In additional to learning about how copyright works in theory, we will also discuss situations in which copyright might not be effective in protecting innovations, and will focus on the legal issues involved from a practical business perspective rather than from a purely legal viewpoint. This course is one part of a four course series focusing on protection of business innovations using copyright, patent, trademark and strategy, and these four courses may be taken in any order that is most beneficial to students interested in learning about protecting innovation.

Watch Course Overview: https://youtu.be/81adg1ZnbS4

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  • GRATIS
  • 17-07-2017FECHA INICIO
  • The Hong Kong University of Science and Technology
  • Theodore Henry King CLARK

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